We convert cold prospects into warm buyers by re-writing your emails, using behavioural science principles
When it comes to appealing and convincing communications, every component matters: structure, layout, language, imagery.
We use our insights into people’s behaviour – from the way they direct attention while reading to the most engaging structure – to re-work communications, like emails, phone scripts, websites or ads.
We have re-worked documents for many clients, big and small. Every time we’ve done and tested this, we have improved the piece of communication with a statistically significant effect (i.e. p < .05, the scientific standard).
Your start-up is next.
What we do for you
Cold-call emails
We re-write your existing cold-call (and warm-call) emails based on robust psychological principles – so they work efficiently.
We overhaul your existing images so they ‘talk’ to your prospective customer’s non-conscious thinking.
We’ve increased cold-call emails for a global tech startup by 5,500%, increased open rates for a B2B startup by 33%, and more.
Call-to-action links on your homepage
We re-write your existing key call-to-action links on your homepage so they work their hardest to convert
Outbound and inbound call scripts
We re-write your telephone outbound and inbound cold-call (and warm-call) scripts so you catch all the leads possible
Price packs for startups less that 24 months old
ask us for a quote if you’re older than that
Starter
- One cold-call email tweaked (150 words or fewer)
- One cold-call phone script tweaked
Starter PLUS
- One cold-call email tweaked (250 words or fewer)
- One cold-call phone script tweaked
Converter
- One cold-call email tweaked (250 words or fewer)
- One cold-call phone script tweaked
- Layout and structure change suggestions to homepage
Ultimate
- One cold-call email tweaked (250 words or fewer)
- One cold-call phone script tweaked
- Layout and structure change suggestions to homepage
- Testing and measurements (e.g. your brand against the others, customers’ or clients’ implicit reactions and attitudes)
- ...and more